In a transformative move that promises to reshape Vietnam’s resort real estate landscape, VinaLiving and Lodgis Hospitality Holdings have announced a strategic partnership designed to redefine the sector’s future. This collaboration goes beyond a conventional business agreement—it’s a commitment to driving growth, innovation, and sustainability in the hospitality real estate market.
Following years of rapid development, Vietnam’s resort real estate market is now confronting unprecedented challenges. While the industry grapples with these difficulties, there remains a growing demand for high-quality products, sustainable projects, and credible developers who can meet the evolving needs of investors and consumers.
A Robust Partnership for Vietnam’s Resort Market
The alliance between VinaLiving, a long-standing leader in Vietnam’s hospitality real estate sector, and Lodgis Hospitality Holdings, a regional powerhouse in hotel management, is a strategic response to this changing market environment. This partnership aims to not only address current challenges but also set a new benchmark for the future of resort properties in Vietnam.
For over 15 years, VinaLiving has been at the forefront of the hospitality real estate industry, garnering 18 prestigious international awards and investing $1 billion in nearly 20 residential and hospitality projects. The company has earned a reputation for excellence through its development of numerous joint ventures across the country.
Lodgis Hospitality Holdings, established through a partnership between two prominent investment companies, VinaCapital and Warburg Pincus, has become a dominant force in Southeast Asia’s hotel sector. With over 30 hotels under its management, representing nearly 6,000 rooms and an asset portfolio valued at over $1.2 billion, Lodgis has firmly established itself as a leader in the region. In Vietnam, Lodgis operates high-end resorts such as The Grand Ho Tram and Ixora by Fusion, which have significantly elevated the country’s tourism infrastructure and service standards.
Sustainable Development and Exceptional Service
The strength of the partnership between VinaLiving and Lodgis has quickly become evident in a series of successful projects, including The Ocean Resort Quy Nhon, Fusion Resort and Villas Danang, and the newly launched Ixora Ho Tram by Fusion II. These projects, located in prime locations with distinctive designs and comprehensive amenities, cater to a wide range of customer needs. The quick success of Ixora Ho Tram, which boasts a 95% absorption rate, serves as a testament to the appeal of these high-quality developments.
The collaboration’s focus extends beyond luxury properties to include sustainable development practices and environmental responsibility. The upcoming billion-dollar Ho Tram Phase III project, set for launch in 2025, exemplifies the partners’ commitment to these values, promising to be a hallmark of their shared vision for the future of resort real estate in Vietnam.
Shaping the Future of Vietnam’s Resort Market
VinaLiving CEO, Do Chi Hieu, emphasized the importance of delivering quality and sustainable projects that offer long-term value to investors. “In a competitive sector like ours, clients are not just looking for a vacation home; they are seeking investments that provide sustained returns. Construction quality, comprehensive amenities, and long-term financial viability are key to the success of any project,” Hieu explained. He noted that many of VinaLiving’s clients are long-term investors who prioritize premium projects and sound financial practices, with minimal reliance on debt.
Christopher Hur, Group CEO of Lodgis Hospitality Holdings, echoed this sentiment, highlighting the company’s long-term commitment to Vietnam’s luxury real estate market. “We believe in the enduring potential of this market,” Hur said. “Our approach to development will continue to draw from successful models globally, while also catering to the distinct preferences of our Vietnamese clientele.”
Fusion’s Unique Touch
A unique aspect of the partnership is the involvement of Fusion, a hotel management brand renowned for its commitment to blending sustainability with local culture. David Roberts, COO of Fusion, elaborated on the brand’s role in shaping the holiday experience: “Fusion is more than just a hotel brand. We focus on creating memorable holidays where sustainability and local culture are seamlessly integrated.”
The partnership between VinaLiving, Lodgis Hospitality Holdings, and Fusion promises to raise the bar in Vietnam’s resort real estate sector. As the two companies continue to work together on high-end developments, their influence on the market is expected to grow, with more world-class projects on the horizon.
This collaboration is not just about constructing luxury properties—it’s about crafting a new standard for customer experience, investment value, and sustainable development. As these leaders in hospitality real estate continue to forge ahead, Vietnam’s resort market is poised for a bright and prosperous future.
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